The Digital Scoop

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5 Tips For Getting Quality Leads Online For Your Service-Based Business

5 Tips For Getting Quality Leads Online For Your Service-Based Business       Running your own service-based business is never easy...   Seasonal fluctuations and an unpredictable economy can lead to ebbs and flows of work. It can be...
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3 Costly Mistakes Businesses Make On Google Ads

3 Costly Mistakes Businesses Make On Google Ads         Google is the world’s primary search engine with approximately 3.5 billion searches conducted every single day. Some of those searches are for your business, and Google Ads gives...
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WordPress vs. Squarespace – What Your Business Needs to Know

      If you are planning to build a new website, it can be overwhelming to navigate all of the options available. “Template” website builders, like Squarespace and Wix, offer easy-to-build sites that can be created without expert assistance...
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Google Marketing Live – What You Need To Know

  As a Google Premier partner, we always aim to stay on top of the latest Google Marketing trends. As such, we pay close attention to industry announcements, among the biggest of which is Google Marketing Live, where Google unveils...
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How to Make Your Website More Accessible

      When it comes to web design, certain terms have been trending in common years. Whether it be making your website “responsive”, “mobile-friendly”, or “accelerated” when loading, there are many factors that impact both your website's performance and...
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New Canadian Data Breach Law – And Why It Matters to You

      Starting November 1st, the Federal Government is implementing a law that will require companies to disclose any data breaches to their stakeholders. Businesses that do not abide by the new law could be facing fines of up...
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Google Announces Snaptech Among 2018’s Most Innovative Marketing Campaigns

This week Google released their list of finalist for their annual Premier Partner Awards, and we couldn’t be more excited to share that Snaptech Marketing is up for awards in not 1 . . . not 2 . . ....
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Traditional Web Design is Broken . . . And, Here’s Why

    How many horror stories about website development have you heard? Working with a variety of clients across numerous industries, we can tell you that any story you have heard is more common than you think. Traditional web design...
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Email Marketing vs. Marketing Automation: The Solution Your Business Really Needs

    Chances are that as a business owner, you have heard marketers throw around terms like “email marketing” and “marketing automation”. From the naked eye, they may seem like the same service: You have a list of prospects or...
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Digital Marketing Without Ad Spend: Looking Past Paid Media

        For decades business owners have associated marketing with advertising. Some of the most popular (and successful) tactics to market your business have been through TV ads, radio ads, and print ads. With the digital shift, most...
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