Last week, we sent out an email marketing piece that discussed why Yellow Pages Ads are obsolete and how your company should be refocusing marketing dollars previously spent on the print giant. Then yesterday, I found this little gem on Facebook that further confirmed our claims:
(Source: Katie Story's FB wall)
If your business has been wasting money on print ads in the Yellow Pages and have been seeing diminishing returns from your investment, its time to start learning about the many benefits of promoting your business on the internet.
The low cost and dynamic nature of the internet gives you the flexibility to update and fine-tune your marketing as often as you see fit. Once your Yellow Pages ad is printed you can't change it until next year, plain and simple.
When was the last time someone from the Yellow Pages contacted you to tell you how many people looked at your ad? At Snaptech, we firmly believe that you shouldn't spend a single dollar unless you are receiving measurable results.
Feel free to contact me directly for a 1 hour, no obligation consultation session to discuss some strategies directly apply to your vertical and have been widely adopted by your target audience.
I look forward to working with you.
VP, Business Development